That specific Super Bowl matchup saw Joe Montana and the 49ers defeat John Elways Denver Broncos by the score of 55-10, the biggest blowout in the history of the big game. All Rights Reserved. Those close to this situation called it unheard of. Some of the broadcast networks, such as CBS and Fox, even considered having advertisers pay less than what they had originally pledged to air ads during NFL games. But even in NYC and LA, where they follow the entertainment business like they follow the NFL in Kansas City and Buffalo, the local teams out-rate the Oscars -- the Super Bowl of Showbiz -- nationally. Nielsen uses a separate total viewing figure to estimate how many viewers watched at least six minutes of any given telecast. Required fields are marked *. The NBA owned Christmas for many years, with many effectively viewing NBA games on Christmas Day as the unofficial start of each basketball season. If the league is looking for positives, Day 3 on Saturday averaged 2.78 million viewers and that is an improvement over previous years. Plug in the simple phrase 'NFL' and you'll get the top-ten things that term applies to most frequently. Here are the full ratings and viewership numbers for the primetime games in Week 9. So much interest. The Nielsen Media Exposure ranking measured all 32 teams in five categories during the 2015-16 season: local TV ratings, national TV ratings, national appearances, social impressions (Nielsen Twitter TV Ratings) and monthly unique audience to official team websites. CBS announced that its AFC Championship Game broadcast peaked at 60 million viewers on Sunday, making it the most-watched TV program on any network since Super Bowl LVII. Sorry, something went wrong with the copy but here is the link for you. NFL Games Ranked as 48 of the Top 50 Shows on TV During 2021 Regular Season, 370 Billion Total Minutes Consumed Throughout 2021 Regular Season . The matchup saw 1.75 million viewers tune in. New Orleans -- 40.895. According to Deadline, Tampa Bays narrow win drew 28.5 million viewers, making it the second most-watched Sunday Night Football game ever. The three most-watched drafts in NFL history have occurred in the last three years: 2019 (6.2 million), 2020 (8.3 million), 2021 (6.1 million).. Well, all the local teams except the Jets. Its a notable drop from the numbers last season. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. The ratings from the Week 7 broadcast are down, but that can be attributed to the matchup. Meanwhile, Amazons Thursday Night Football saw an uptick with Tom Brady and the Buccaneers on schedule. The game also came to a culmination on this touchdown pass from Raiders quarterback Derek Carr in overtime. Social media has fast become a way for brands to connect with consumers and drive messages, and in the NFL, franchises and even players have successfully leveraged social to do so. It was their first regular-season game in Vegas with fans in attendance. The four-win New York Jets actually saw a TV ratings increase of 8%, but their 7.12 local rating is the leagues lowest. Two notes: Its the second-most watched Championship Sunday since 2015 and both broadcasts are the most-watched programs since Super Bowl LV. Local TV numbers are in for the 2021 NFL regular season, and viewership was up almost across the league. The Bills-Rams game averaged 4.6% of adults 18-34, 5.9% of adults 18-49 and 7.1% of adults 25-54 per minute. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. Total viewers across 57 network televised games, cumulative through week 11, 2021: 958.1M Is it compared to the previous weeks game numbers or how are those calculated? Highest total # of viewers thru week 11 since 2016. Green Bay Packers (1966) Overall Record: 14-2; Pro Bowlers: 8; Super Bowl I champion a victory or two short of reaching our top 10. . The latest sports TV ratings news, covering every league from the NFL to the WNBA. 22.3 million tuned in on CBS to watch the Green Bay Packers battle the Pittsburgh Steelers. Notably, Amazon is still excited about its partnership with the NFL. Said game peaked at 50.23 million viewers toward the end. Theres good reason for this. Access to easy-to-read digital editions of weekly issues. More changes will come, but its unlikely any of it makes a difference. Now, its a three-day event that shows just how popular the NFL is compared to the other three major North American professional sports leagues. Already a subscriber? 32. As for FOXs NFC Championship Game, the Philadelphia Eagles vs San Francisco 49ers broadcast peaked at 52.3 million viewers and this was the most-watched Conference Championship Game in 2023. Timely, daily updates provide the latest developments and news relied upon by industry leaders. The 2021 NFL season continues to pull in excellent numbers, even when the matchups arent ideal from a fan-interest perspective. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. The NFL teams only play 16 games in a regular season while the NBA teams play 82. . Also of note, just seven of NBCs Sunday night broadcasts averaged 17-plus million viewers last season. During the 2021 NFL regular season, NFL games ranked as the top 16, 48 of the top 50 and 91 of the top 100 telecasts on TV. Spanish-language Local TV. Washington Commanders dead last in NFLPA team 2023 NFL Draft wide receiver rankings: Quentin NBA Power Rankings: Milwaukee Bucks take top Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. And remember, these ratings . For the Dallas Cowboys, individual rankings didnt matter much, as the team finished no less than second in four out of five categories (with a field goals worth of No. With an unusually strong slate of games, the NFL TV ratings on Thanksgiving provided even stronger returns than some might have expected. While NFL TV ratings increased during the 2021 season, the league didnt see that upward trajectory continue with the 2022 NFL Draft. Of the three exclusive TNF broadcasts on NFL Network last season, only one exceeded 6 million viewers. 1) NHL's 2020 Stanley Cup Playoffs averaged 953,000 viewers, a 38% drop from 2019. Here is a sampling of those horrible numbers via Sports Media Watch: The 2020 Stanley Cup Playoffs averaged 953,000 viewers across NBC's TV and digital platforms. In comparison to the 2019 Pro Bowl, viewership dropped 17% (8.05 million). Theres a good chance that the lack of parties due to the COVID-19 pandemic played a role, too. As for the comments, not sure why that is happening. It's perfectly fitting that the greatest weekend in sports history crescendoed the way it did. Dallas -- 29.5510. The Chargers were knocked out of playoff contention in the seasons final game. A few hours later, Tom Bradys return to Gillette Stadium pulled in 26.7 million viewers for NBC. Its the lowest average viewership for the game since 2006, when ESPN pulled in 5.96 million viewers. Copyright 2023. Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season, averaging a 12.3 rating and 23.3 million viewers (25 million including additional streaming data not tracked by Nielsen). I feel bad . On the down side, the Bills-Rams Kickoff Game declined double-digits with Buffalo winning in a rout. Cincinnati -- 28.8512. viewers per game. Its striking but unsurprising that even NFL Network pulled in more than double the best NBA TV ratings for ESPN. We saw NFL TV ratings in 2021 climb, with the leagues broadcasting partners and advertisers very happy with the returns. The Minnesota Vikings were the top-ranked team, followed by the Miami Dolphins and Las Vegas Raiders.The Los Angeles Chargers ranked 30th, followed by the Arizona Cardinals, with the Commanders . Bookmark this page for NFL TV ratings for information on the 2022 season and moving forward. It was the most-anticipated game of the young NFL season with Tom Brady bringing his Tampa Bay Buccaneers into Gillette to take on his former New England Patriots squad. "This year's schedule, highlighted by an enhanced regular season featuring 17 games, gave our broadcast partners the ability to provide fans with more football and incredible matchups than ever. With Christmas Eve on Saturday and Christmas Day on Sunday in Week 16, the NFL TV ratings proved once again no other American sport touches pro football. While it was a dip from the Bills-Chiefs Week 5 game, that is partially due to the absence of Russell Wilson. According to Statista , the NFL will collect $54.6 billion from TV contracts with FOX (runs from 2014-2022), CBS (2014-2022), NBC (2014-2022), ESPN (2014-2021) and DirecTV . Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. Typically, that figure is significantly higher than the average viewership listed here.). The 2021 NFL regular season averaged 17.1 million viewers (TV and Digital) the highest regular-season average since 2015 and up more than 10% from 2020. NFL Networks broadcast of the Washington Football Team and New England Patriots game on Aug. 12 drew the highest TV ratings for a preseason game on the flagship station since all the way back in 2018. Numbers obtained from various sources, including network PR, ShowBuzz Daily and Programming Insider. NBC announced its Sunday Night Football Week 3 broadcast averaged 21.1 million viewers across NBC TV, Peacock, and the NBC and NFL digital platforms. Seattle -- 31.41 9. The Wed special game between Bal & Pit was a part of the package that NBC paid for that was supposed to air on Thanksgiving night? The largest Week 1 total since 2016. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. But its evident fans just arent interested in watching an exhibition game with players understandably giving zero effort. Brian Early has been a part of the Houston staff since 2019 and was at Arkansas State previously. The ratings from the Week 7 broadcast are down, but that can be attributed to the matchup. The Chargers posted the leagues biggest increase, as the teams games in the Los Angeles market jumped by 25% over last season. TV ratings for final round of The Masters in U.S. 1997-2022; . And that's across the league's four television-network partners ABC, ESPN, NBA TV, TNT and the highest average since the NBA's 2013-14 season. According to Sports Media Watch, the broadcast on NBC averaged 5.48 million viewers with a total of 5.7 million when Including streaming services not accounted for by Nielsen. This created somewhat of a split between those on either side of the political line. Cord-cutting has resulted in an estimated 12.82 million cable subscriptions since 2019, per MoffettNathanson, and its estimated 27 million households have cut since 2014. This is especially significant in that the preseason game went up directly against MLBs Field of Dream Game between the New York Yankees and Chicago White Sox, which also drew historical ratings from a television perspective. . Heres a breakdown of the numbers from the league itself. Whether football fans love them or hate them, the Cowboys generate attention and they will be a focus of nationally-televised games in 2023. These three big markets are critically important to the leagues media business as the three combined make up roughly 12% of the U.S. television market. NBC's "Sunday Night Football" is up 12% to 21.8 million viewers in the U.S. ESPN's "Monday Night Football" is pulling in 14.7 million viewers, a 17% gain. As if a memorable weekend of playoff football couldnt get any better for the NFL, it did following the release of TV ratings. According to Sports Media Watch, viewership for Day 2 of the NFL Draft sat at 5.03 million with a 3.0 rating. Since the regular season began, ratings and viewership are skyrocketing across all major networks entering Week 5. Another good method for judging the quality of a team/city's fans, other than the more customary TV ratings, attendance or merchandising sales, is taking a local at internet search terms through Google trends. The Manningcast returned after a brief hiatus and the level of fan interest was greater than ever. Week 8 and Week 9 of the 2022 NFL season have lined up with the World Series between the Houston Astros vs Philadelphia Phillies. New Orleans -- 40.89 5. The most-watched Sunday prime-time game was when the Washington Football Team and Dallas Cowboys battled for the NFC East title in Week 17 of the 2012 campaign. Miami -- 11.84, 2019 March Madness national championship: 11.6, 29. With the San Francisco 49ers and Green Bay Packers set to face off on NBC in Week 3, its safe to project the audience size will be strong. It marked the smallest audience for Rounds 2-3 since the 2018 NFL Draft (4.79 million). The Week 1 average was 17.4 million viewers, up 7% from a season ago. Once again, any changes made didnt deliver. ABC Ratings: NBA, PGA Tour, NHL and more by Paulsen 24 hours ago NASCAR No crash, but caution flag out for Daytona 500 ratings Paulsen 3 days ago XFL XFL 3.0 off to much slower start than predecessors 4 days ago NBA Register for a free SBJ account to unlock one extra article per month. Below, we look at NFL TV ratings from the 2021 and 2022 seasons with the latest updates on Super Bowl LVII. Your email address will not be published. These are also the early numbers from non-adjusted affiliates, so the ratings will change when everything is finalized. Washington -- 16.6425. Per a league press release, the 2021 NFL Draft was seen by an average audience of 6.1 million viewers (TV and digital) across NFL Network, ABC, ESPN, ESPN Deportes and digital channels during the three-day event, making it the third most-watched draft ever, NFL Media noted. Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. We look forward to a strong finish with the upcoming postseason and Super Bowl LVI in Los Angeles.". Last season, the NFL made $14 billion in total revenue, which was over $900 million more than they made the season before and a $6 billion increase from 2010. Continued interest in the NFL Draft is a great thing for the league. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. Players will also benefit from this. These are also the early numbers from non-adjusted affiliates, so the ratings will change when everything is finalized. Meanwhile, Thursday Night Football hit a season-low for an unappealing NFC South dud. As far as compensation, good question. It was the largest season-opening audience for TNF since 2017, when 8.08 million people watched the Houston Texans and Cincinnati Bengals. The game did 41.5 million viewers across CBS and Nickelodeon. According to SportsMediaWatch, the Thursday Night Football opener averaged an estimated 7.33 million viewers on the NFLs exclusive TV network. It was recently announced that in 2023, Amazon Prime will have a game on Black Friday after the three games on Thanksgiving. Looking ahead to Week 4, the first battle pitting Tom Brady against Bill Belichick could set an NFL TV ratings record in viewership for a regular-season game. Better yet, the 21 most-watched shows on TV since September 9 have all been NFL games. A lot of this could have had to do with the game itself. According to data obtained by Mike Jurecki, 88 of the top 100 shows on TV in 2022 were NFL games. Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. Get NFL news, scores, stats, standings & more for your favorite teams and players -- plus watch highlights and live games! Broadcasted on ESPN and ABC, the Pro Bowl games averaged 6.28 million viewers for a 6% drop from the ratings for the 2022 Pro Bowl. We can also compare that to MLB, which drew just under 3.2 million viewers for its Field of Dreams game on Fox. Cord-cutting has resulted in an estimated 12.82 million cable subscriptions since 2019, per MoffettNathanson, and its estimated 27 million households have cut since 2014. This just goes to show us that the NFL is still Americas pastime. Week 4 proved to be especially strong for the league. Monday night in week 1 had only one game vs the usual two MNF games in week 1. Discover the future of cross-media measurement with Nielsen ONE. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season, averaging a 12.3 rating and 23.3 million viewers (25 million including additional streaming data not tracked by Nielsen). However, intrigue when it came to the San Francisco 49ers trading up to No. All things considered, the NFL and NBC will still be pleased to open the 2022 season with a broadcast for a preseason game featuring backups and fringe NFL roster candidates averaging 5.8 million viewers. Basic Statistic Most Super Bowl wins by NFL team 1967-2023; After seeing its viewership drop during the 2020 season, the National Football League is faring much better this fall. His rise from 23rd in 2021 to 11th in 2022 in the QB expected points added per play rankings constituted the NFL's fifth-biggest improvement, according to Ben Baldwin's database.Jones threw less . While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. On Monday night, ESPNs broadcast and stream pulled in 12.52 million viewers (SportsMediaWatch). The electrifying Odell Beckham, Jr. of the Giants, and his battles with Washington's new cornerback, Josh Norman, helped lead the team to ninth place in the category. Yes part of NBCs package. Churchill Downs has been home to some of the most incredible moments in sports history. The Week 3 Sunday Night Football clash between the San Francisco 49ers and Green Bay Packers will go down as one of the best NFL games in 2021. Its the second-most watched Championship Sunday since 2015 and both broadcasts are the most-watched programs since Super Bowl LV. We'll revisit these Power Rankings quarterly, during the season. NFL TV ratings were a mixed back throughout the 2020 season. As we gear up for the 2022 NFL season, we present to you Madden NFL 23's official ratings for all 32 teams. However, intrigue when it came to the San Francisco 49ers trading up to No. Exclusively broadcasted on NFLF Network and its streaming services, the Colts-Cardinals broadcast averaged 12.62 million viewers. 2023 Leaders Group. Just a season ago, when the Cowboys failed to make the playoffs, Dallas had the leagues 17th-highest rating. Teams in smaller markets now have an opportunity to grow their brands nationally and, better still, globally, says Stephen Master, SVP and Global Head of Sports, Nielsen. The Nielsen ratings from Sunday night, per Variety.com, revealed that the Week 2 clash between the Baltimore Ravens and Kansas City Chiefs averaged 16.1 million viewers and received a 4.8 demo rating. It comes as no surprise that the highest NFL TV ratings in 2022 came when the Dallas Cowboys are playing. The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. Average NFL TV ratings: 16.7 million avg. Among the NFL teams that appeared in the top 100 with the greatest frequency were Green Bay, Dallas, Tampa and Kansas City. Zach has been FootballScoop's national columnist since 2012. Here are the NFL's television ratings from the 2022 regular season, focusing on total viewership from Weeks 1-18, along with the average audience size and the most watched games. At a time when pulling in massive audiences is more important than ever and the league explores ways to further increase its revenue, an early look at NFL TV ratings from the preseason show why this remains the No. Specifically, the analysis used a weighted system for national ratings and appearances, local ratings, social reach and online visits in order to rank each teams exposure potential.. This created somewhat of a split between those on either side of the political line. In 2020, the SNF opener between the Cowboys and Rams averaged 18.94 million viewers with a 10.4 rating. Cord-cutting might play one factor in the declining ratings across television. Its a brilliant move by Amazon, keeping football fans at home to buy things via Amazon Prime instead of going out to the store. Ill see what I can do. Of course, that money will be passed on to those competing on the field and thats why you see contracts for the highest paid NFL players skyrocketing. 101.1 million television viewers tuned in on NBC and Telemundo. The NFL is the the most reliable ratings driver on TV. The Denver Broncos sold for a record $4.65 billion this year, in large part because billionaires recognize this is the most popular sport in America and its a business that keeps generating record-setting profits each year. Two quarterbacks, both younger than 27, combining to generate 820 yards, eight touchdowns, and zero turnovers. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. Football officially returned on August 4 with Canton, Ohio hosting the 2022 Pro Football Hall of Fame Game between the Las Vegas Raiders and Jacksonville Jaguars. Once again, any changes made didnt deliver. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. In comparison, the 2021 NFL Draft averaged 12.5 million viewers and the virtual 2020 NFL Draft averaged 15.3 million viewers. The Cowboys rout of the Vikings delivered one of the NFLs largest audiences all season with nearly 28 million viewers on CBS. Using the average # of MNF viewers from other weeks [excluding opening week] as a substitute for those negatively impacted weeks, the total viewing numbers would be around 4M higher. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. The NFL TV ratings should climb nicely during the regular season. The all-time record was Super Bowl XLIX with 114.4 million back in January of 2015. This just goes to show us that the NFL is still Americas pastime. Before the 2020 NFL season began, ESPN worked desperately to lure in a broadcasting crew that would entertain fans and increase viewership. Meanwhile, the rest of Week 12 was a quieter draw. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. For each category, an NFL team average was calculated and the relative scores of each NFL team were indexed against the average. Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. For comparison, $20.1 million watched the Minnesota Vikings vs. New Orleans Saints game in the same time slot last Christmas. Despite a potential Aaron Rodgers vs. Patrick Mahomes matchup being wiped out by COVID-19, more than 20 million tuned in to watch Jordan Love make his first NFL start. Things didnt get much better the next day. The 2022 NFL Pro Bowl averaged 6.69 million viewers across ABC, ESPN and DisneyXD. There wasnt a ton of drama atop the 2021 draft with the Jacksonville Jaguars eyeing Trevor Lawrence at one and the New York Jets linked to BYUs Zach Wilson with the second selection. The pandemic coupled with an election year and political divisiveness around the United States played a major role in this. The NFL scored across-the-board increases for its Sunday games in Week 13 of the season, The NFLs three Thanksgiving Day games delivered record audiences, hit a season-low for an unappealing NFC South dud, and posted its first year-over-year decline of the season, each scored strong numbers in Week 5 of the NFL season, topped the charts in Week 4 of the NFL season, FOX and ESPN/ABC both scored multi-year highs in Week 3 of the NFL season, the NFLs largest Week 2 audience since at least 2000, with Titans-Bills the least-watched game ever in the MNF package, Amazon started its Thursday night run with a stronger audience than expected, Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season. 1) Just to confirm. Of note: Four teams posted local ratings over 40, including the Bills, Chiefs, Green Bay Packers (41.57 rating in the Milwaukee market) and the Saints (40.89 in New Orleans). 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